236 Million Plus Listen To Radio Every Week
Radio reaches more than 236 million persons aged 12 and older over the course of a typical week, according to the RADAR 103 National Radio Listening Report, which will officially be released MONDAY, DECEMBER 14th. Since the DECEMBER 2007 RADAR 95 report, the RADAR national radio listening estimates and network radio audience reports have been based on the PORTABLE PEOPLE METER respondents from markets where ARBITRON has commercialized the PPM ratings service and on diary respondents from the balance of the United States. Read More
